Hotel101 Madrid, the first Filipino hotel in Europe, will open in December 2025, just in time for the F1 Grand Prix, highlighting Filipino entrepreneurship in global hospitality.
BY ATTY. PAULA ZAYCO ABERASTURI

In a landmark achievement for Philippine-led global hospitality brand Hotel101 Global, the company has officially celebrated the topping-off of its flagship Madrid development. This construction milestone marks the structural completion of Hotel101 Madrid and reaffirms the company's commitment to delivering its first European project on schedule. The hotel is on track for a grand opening in December 2025, just in time to welcome guests for Madrid’s inaugural Formula 1 Grand Prix in 2026.
Hotel101 Madrid is poised to become one of the top five largest hotels in the Spanish capital, strategically located in the Valdebebas district. The property sits near key destinations including the Adolfo Suárez Madrid-Barajas Airport, the IFEMA Convention Center, and the Real Madrid Sports Complex. Its proximity to the future Formula 1 racetrack further enhances its appeal as a hub for tourists, business travelers, and motorsport fans alike.
The topping-off ceremony represents more than a construction milestone and signals the growing global presence of Filipino entrepreneurship. Hotel101 Madrid is the first European development of Hotel101 Global, the international brand of DoubleDragon Corporation, co-founded by visionary entrepreneurs Edgar "Injap" Sia II and Tony Tan Caktiong, the latter best known as the founder of Jollibee Foods Corporation. This expansion is a historic step forward, not only for the company but for the Philippine business community as a whole.
“We are proud to be raising the Philippine flag in Spain through Hotel101 Madrid, and to be nearing our goal of being the first Filipino company to have a subsidiary listed and traded on Nasdaq,” said Sia. “This milestone brings us closer to our vision of becoming one of the top five largest hotel brands globally by 2035.”

INVESTMENT MADE SIMPLE
Hotel101 Global is built on a hybrid condotel model that has proven attractive to international investors, and also overseas Filipinos. The model allows individuals to purchase hotel units as investments and earn passive income from a pooled revenue system, while Hotel101 takes full responsibility for operations and maintenance. This hassle-free, high return investment structure is especially appealing for those seeking global real estate exposure without the complications of traditional property management.

Each Hotel101 unit features a standardized smart hotel room layout designed for comfort, efficiency, and operational simplicity. Guests can expect consistent quality across all properties worldwide, with amenities including swimming pools, fitness centers, and all-day dining options. This commitment to uniformity is part of the brand’s broader "investment made simple" development strategy, allowing Hotel101 to scale efficiently across global markets without sacrificing quality.
Hotel101 Global's ambitious expansion plans also include upcoming developments in Los Angeles, California, and Niseko, Japan, further testament to its international growth strategy. The Madrid project, however, holds particular significance as it serves as the gateway for Filipino businesses into the European Union, one of the most competitive and prestigious markets in the world.
This European debut is both symbolic and strategic. With the resumption of negotiations for the EU Philippines Free Trade Agreement (FTA), Hotel101 Madrid stands as a beacon of opportunity, showing what Philippine companies can achieve on the global stage. The FTA aims to boost bilateral trade, improve investment flows, and establish a more predictable business environment between the Philippines and EU member states. As the first Filipino hotel brand to plant its roots in Europe, Hotel101 Global demonstrates the readiness of Philippine enterprises to align with global standards, attract international capital, and compete at scale.

The socio-economic ripple effects of this achievement are substantial. Hotel101’s international growth creates new job opportunities for Filipinos, both at home and abroad. From architects and designers in Manila to operations and support staff in Madrid, the brand generates meaningful employment across the value chain. The project also empowers overseas Filipino workers by providing them a chance to invest in a global asset backed by a brand they trust. Moreover, the success of Hotel101 Global strengthens the Philippines’ position as an emerging player in the international business community. It promotes the country as a source of high-quality, scalable enterprises capable of delivering world-class services. By creating a recognizable and trusted Filipino brand overseas, Hotel101 fosters national pride and sets a precedent for other homegrown companies to follow.

As Madrid gears up for the prestige and excitement of hosting its first Formula 1 Grand Prix, Hotel101 Madrid is perfectly positioned to ride the wave of global attention and economic activity that the event will bring. The hotel is expected to accommodate a surge in international guests, providing them with a modern, efficient, and uniquely Filipino hospitality experience. With the topping-off milestone now achieved, Hotel101 Madrid enters its final phase of construction and pre-opening preparations. It hopes to open its doors by the first quarter of next year. As the project moves forward, it not only reaffirms the company’s commitment to excellence but also underscores a larger narrative: that Filipino brands are ready to make their mark on the world stage. For Investment Inquiries Or Booking Updates, Visit Www.hotel101global.com.