< Back Serving Against All Odds Hands-on Pasay City Councilor Grace Santos is eager to leave a lasting legacy. BY JAN EDWARD BALLESTEROS PHOTOGRAPHY BY IVAN LLANETA Call her Ms. Everywhere. There is probably no other public servant as ubiquitous as Pasay City 1st District Councilor Grace Santos. From fiestas to birthdays, to wakes, to relief operations, you can count on her to be there, especially when her constituents need her the most. “It is very hands-on, very personalized. I also go to my constituents personally. I really let them know that I am here, that I care,” says Grace on her brand of leadership. She adds, “I also ask them what they want in the community, what their problems are, what they want to achieve because that way I can also draft and make ordinances that will be beneficial to my constituents.” Grace is obviously not your cookie-cutter politician. Her actions show she is someone who truly has the people’s best interests at heart. As a councilor, she has spearheaded projects to raise awareness on mental health and put up livelihood programs on computer literacy, English proficiency, massage therapy, and the likes in partnership with Congresswoman Bernadette Herrera-Dy. Her dedication to public service though, was best shown when the COVID-19 virus first ravaged the country in early 2020. When the pandemic disrupted life as we knew it and restrictions were set in place, she made it a point to make her presence felt. Grace partnered with some friends and provided necessities for her constituents like thermal scanners, noodles, juice, rice, and essential medicines to name a few. All sectors were not forgotten from the frontliners, senior citizen, children, and COVID-19 patients. “Although the situation during the pandemic was hard, I can say that I took part in helping my constituents,” shares Grace, who also had to shell out some from her personal funds in this effort. Her eldest daughter, Nina, took part as well by donating and connecting with companies to donate to the city. “I even went to the extent of contacting Baguio farmers para sila naman matulungan ko. Inangkat ko mga gulay [from Baguio], pinabigay ko sa bawat barangay (so that I could also help them. I brought the vegetables from Baguio and gave these away to each barangay). [‘Yung tulong,] hindi naman sa laki o sa liit iyon ([Help] isn’t about how much or how little you provide). It’s your will to help other people and commitment to serve other people,” she adds. AN ACCIDENTAL POLITICIAN Her habit of showing up was built on a solid foundation. Growing up, running for office never really crossed her mind. But way before her foray into politics, Grace had been involved in various community services ever since she was young. Even in school, she loved involving herself in immersion projects. “I’ve never envisioned myself to be in public service. Because when I got married at 23, I remembered during that time we were always having our birthday parties—of me and of my children—in selected foundations like Hospicio de San Jose and Kanlungan sa Er- Ma in Manila,” reveals the St. Paul College alumna. Grace started working right after college. Her love for service and being a hotelier for 12 years and a banker prepared her for the job. And 15 years later, she renewed her term on her second cycle as a councilor on the crest of an additional 14,000 votes last May—a testament that the people of Pasay recognize the effort she puts in day in and day out for the betterment of the city. “When I was asked to join politics, I was in shock. I did not expect it because I was already happy with the kind of life that we had. We have children. I was working well. During that time, I was worried, I was half-hearted, but I said yes. I promised myself I was only going to do it once then if I win then it is my calling. By God’s grace, the first try I won. The rest is history.” The first time she dipped her toes into politics, she struggled mightily. She would clock in at the hotel at 6 a.m. then leave at 2 p.m. and proceed to wakes, birthdays, or wherever she needed to go. “There was no weekend because that is when politicians become really busy,” she adds. On top of that, she had to deal with the fact that “loyalty expires in politics.” “Minsan kapag hindi mo napagbigyan, minsan hindi mo nabigay gusto nila or minsan dahil sa sulsol ng iba, dahil sa paninira (Sometimes when you don’t please people, give them what they need, because of the urging of others and their mudslinging), they will leave you and worse they will say bad things about you, fabricate stories,” says Grace. “That’s the saddest part of politics. They judge you, and it’s sometimes super below the belt even when they really don’t know the full story.” That seemed like nothing, though, compared to the predicament she had heading into the recent polls. Without going into specifics, Grace shared the family was going through personal problems. Even though odds were stacked against her, she soldiered on thinking there are things that still need to be done as far as public service is concerned. Seeing people approach her with warm smiles and appreciate her deeds easily washes away the wear and tear that comes with the job. “[My proudest moment was] when I won this time. It was the most challenging yet sweetest victory I ever had. I felt that some people took the time to destroy my name and my dignity. But the Lord really gave me this victory. The Lord gave me this blessing of serving again,” she says. “So ito ‘yung pinakamasaya kong (this is my proudest) victory despite the personal problems. Despite the challenges that I had, thinking of the machinery that I lost. Iba ‘pag may tumutulong sa’yo. But now ako lang (It’s different when you have someone to help you. But now it’s just me). This time, in everything that I did it was me, my children, the Lord, and the people that trusted me.” ENCOURAGING HER DAUGHTER Grace’s mojo rubbed off on Nina, who is already showing immense potential to take the reins from her mother one day. After all, the 25-year-old has been exposed to the councilor’s work for so long. “Actually my daughter is very passionate [about public service],” reveals the seasoned politician. “She is so used to being my proxy. She can speak before a large crowd. She can go to wakes; birthdays if I am not available. She can represent me in everything.” In a recent appearance in Eat Bulaga’s “Bawal Judgmental” segment last May 12, 2022, Nina made known her desire to follow in her mom’s footsteps. “I think it is a personal decision po. Parang naging calling ko na rin (It’s been like a calling for me as well),” she said when hosts Allan K. and Maine Mendoza asked her if her mother encouraged her to be involved in politics. “Kinalakihan ko na ito. Lumaki ako sa mundong ito kaya doon na rin siguro ako papunta (I grew up surrounded by politics so I guess that’s where I’m also headed).” Fortunately for Nina, it seems that her mother doesn’t mind. In fact, the latter said people even want her to do so. “Actually alam na ng tao. Gusto na rin syang tumakbo after ng term ko (People are already aware. They also want her to run after my term). But she’s very much involved. Tsaka gusto niya. Passion niya rin. Gusto niya rin maging public servant (Also because she wants to. It’s her passion as well. She also wants to be a public servant),” she says of Nina, adding that she admires the young girl’s strength. When asked if she has any advice for her daughter if and when the latter decides to run for office, Grace simply wants her daughter “to be true to herself.” “People will really discover who you are. Even if you try to put up a front, lalabas at lalabas ‘yung tunay [na anyo] mo. Hindi mo pwede dayain ang politika, lalo ‘yung pakikipagkapwa tao mo. Kasi makikita ng mga tao ‘yung sincerity mo, ‘yung kabutihan ng puso mo (Your true colors will eventually be revealed. You can’t cheat politics, especially when you deal with the people. The people will judge your sincerity and the kindness of your heart). You cannot fake it,” she stresses. “Some public servants, eventually, do not succeed because [it’s like] they are putting up a front. They do not measure up or maybe they are not equipped for this job, and it’s not their calling. But then our job is tough, that’s why I salute every public servant. Sometimes you are prone to scrutiny or judgment, because you cannot please everybody. Sometimes you can’t make people happy even though you have deep connections. They will do things to destroy your name, and sometimes when they focus on personal things and not your performance in your job. It’s saddening, but after a while some people realize who you really are,” says Grace. “I realized too that in politics, people don’t mind your issues especially if it is about your personal matters. What’s important is how you helped them and how well you perform your duties,” she adds. How and when she is going to enter politics, she is leaving it to God. “Tignan po natin kung ano yung plan ni God (Let’s just see what’s God’s plans),” says Nina, who has a degree in Consular and Diplomatic Affairs from De La Salle-College of St. Benilde. MENTAL HEALTH & LIVELIHOOD While her unica hija’s stint in politics is imminent, Grace would rather focus now on sustaining her projects including the Mental Health Awareness program that was halted no thanks to the pandemic. Grace, along with Mayor Emi Calixto-Rubiano and her friend, mental health advocate Shiela Suntay, headed the awareness campaign which aimed to break the stigma by facilitating an event where specialists and others can freely discuss how to mitigate the effects of mental illnesses. “Actually ‘yan pinaguusapan namin ng team, na itutuloy naming ‘yung project na ‘yun. Kasi marami pala talagang nangangailangan, especially mga naapektuhan nung pandemic. ‘Yung mga bata (this is what the team is discussing right now, to continue that project. Because plenty of people need it, especially those who were deeply affected by the pandemic. Even the kids),” says Grace. Grace shares that at one point the program even saved a life. A constituent was on the brink of committing suicide but the Lord allowed her to attend a seminar and she was able to talk to a psychiatrist. That’s why the councilor is determined to re-launch the program she started during her first term. “Nag-start ‘to during my first term. I invited friends who are involved in mental health activities and doctors that specialize in that. Natigil lang siya nung pandemic. It was even attended by iba’t ibang officials, students, leaders, at mga kagawad. Maganda siyang project pala (It stopped because of the pandemic. It was attended by different officials, students, leaders, and barangay council members. It was actually a good project),” says Grace, who looks up to Senator Loren Legarda who she describes as “intelligent and diligent in her work” and “did a lot to protect the environment and women.” There are more projects currently in the works for Grace. One of these is setting up livelihood programs for single mothers in her district. “I would also want to help single parents in my own little way. Maybe provide livelihood programs. Help them in their emotional state,” she says. Now that she is given another term to serve, she is hell-bent on working day in and day out in order to leave a legacy that she could also pass on to her daughter. “My biggest concern is to still be part of their lives that when I leave politics I would create a good name and pass it on to my daughter. I am taking care of my work because this is what I really love. It is a gift from the Lord, a great blessing from Him,” she says when asked why she ran for another term. “A lot of people want to serve but few are given the chance to be elected. So you really have to take care of the blessing the Lord has given you. When I leave politics, after that if there’s no opportunity for me to run for higher office, it’s okay. I would give it to my daughter Nina.” She adds: “Basta gusto ko maalala ng mga tao na kapag Grace Santos maisip nilang, ‘Ah, tumutulong talaga ‘yan. Talagang hindi kami magsisisi. (I just want people to think when they hear Grace Santos, ‘She really helped the people. We never regretted [voting for her]).’ I just want people to remember that I am a good public servant.”

< Back Shaping Tomorrow’s City Today BY GWEN LLANA-SERRANO DRAWING FROM HER ENTREPRENEURIAL EXPERTISE, CONGRESSWOMAN FLORIDA “RIDA” ROBES HAS PLAYED A KEY ROLE IN SHAPING SAN JOSE DEL MONTE INTO ONE OF THE MOST PROGRESSIVE CITIES OUTSIDE METRO MANILA, WHILE ALSO LEADING LEGISLATIVE INITIATIVES TO ENHANCE THE LIVES OF MANY FILIPINOS. Representative Florida “Rida” Robes, congresswoman of the Lone District of the City of San Jose del Monte in Bulacan, is one of 86 female lawmakers among the 314 members of the House of Representatives. While often recognized as the wife of San Jose del Monte Mayor Arthur Robes, Rep. Robes has carved her own path as a competent legislator. A staunch advocate for women’s empowerment, she has demonstrated that women are more than deserving of leadership roles, authoring key bills and bringing her entrepreneurial acumen to public service. True enough, Robes' husband did not only find a better half in life but a steadfast ally in nurturing their beloved city. As a congresswoman, she has been instrumental in transforming San Jose del Monte into one of the most progressive cities outside Metro Manila, all while championing legislative efforts to improve countless Filipinos' lives. AWARD-WINNING LEGISLATOR A prolific member of Congress, Robes has a strong track record of authoring and coauthoring bills that address both local and national issues. Her dedication and excellence have earned her several prestigious accolades, including the Outstanding Congresswoman award in 2017 from Superbrands Marketing Inc. and the Outstanding Congresswoman and Public Servant award at the 30th Global Excellence Awards in Davao. Among Robes' most notable achievements is co-authoring Republic Act No. 12009, or the New Government Procurement Act. This forward-thinking legislation integrates emerging technologies to modernize procurement processes, promoting greater transparency and accountability within the government. By streamlining operations, the law ensures that public resources are used more efficiently for the benefit of all Filipinos. Beyond procurement, Robes has championed measures like House Bill No. 1925, or the National Housing Authority (NHA) Amnesty and Acquisition Act of 2023, which offers financial relief to housing program beneficiaries facing eviction. The bill empowers the NHA to reacquire units and reallocate them to qualified Filipinos through government housing programs like the Build Better More infrastructure program. Her legislative efforts extend to local governance and national priorities, authoring bills such as the Magna Carta for Barangay Health Workers, an Ecological Waste-to-Energy Management System, and policies supporting elderly employment and public disaster responders. With road safety in mind, she also introduced House Bill No. 1511 to address the rise in road rage incidents and ensure safer roads for all. Trusted by her peers, Robes now serves as Chairperson of the House Committee on Housing and Urban Development, where she continues to champion policies for affordable housing and sustainable urban growth. MOTHERLY CARE IN PUBLIC SERVICE As a devoted wife and nurturing mother, Robes channels her maternal instincts into her role as a family-oriented congresswoman. While balancing motherhood, family life, and her responsibilities in Congress, Robes treats her constituents’ needs as if they were her own family. It’s no surprise that she has received the Huwarang Ina Award as an "Outstanding Mother-Achiever" and was recognized as one of the "Outstanding Women of the Year 2017" by Women’s Journal. “When I got married to Mayor Arthur, I figured this is the life that he loves. So why would I not try it? Nung sinubukan ko, parang ako na ata ang ayaw bumitaw. It's so awesome. Masarap maglingkod. Maramdaman na magmahal. Masigasig na maglingkod sa kapwa at higit sa lahat, masarap magbigay, (When I tried it [serving our constituents], it’s like I didn’t want to let go of it. It’s so awesome. It feels good to serve; to feel the love; to serve the people enthusiastically; and, most importantly, it feels good to give)” she says. ANG TAO, KAHIT ANONG PANG HIRAP NG BUHAY, ALAM NILA MAY KAKAMPI SILA. DITO SA SAN JOSE DEL MONTE, KAMI YUN. AT HINDI AKO TATALIKOD DOON (THE PEOPLE, NO MATTER THEIR LIFE STATUS OR CIRCUMSTANCE, KNOW THAT THEY HAVE SOMEONE ON THEIR SIDE. HERE IN SAN JOSE DEL MONTE, THAT’S US. AND I WON’T TURN MY BACK ON THEM). From providing medical and burial assistance to offering food and educational support, she is committed to listening and responding to her constituents’ needs. “Ang tao, kahit ano pang hirap ng buhay, alam nila may kakampi sila. Dito sa San Jose del Monte, kami yun. At hindi ako tatalikod doon (The people, no matter their life status or circumstance, know that they have someone on their side. Here in San Jose del Monte, that’s us. And I won’t turn my back on them),” Robes adds. Among the most pressing issues she identifies is mental health. Robes authored House Bill 9980, which aims to establish the country’s first mental health clinic in San Jose del Monte, Bulacan. Funded and operated by the local government unit with assistance from the Department of Health, the clinic will offer counseling, therapy, intervention, medication, afterhours care, and other essential psychiatric services. LEVERAGING BUSINESS SKILLS FOR EFFECTIVE GOVERNANCE Before entering politics, Robes was a successful businesswoman, overseeing multiple ventures, including a popular Taiwanese pearl milk tea brand. She also served as president and chief marketing officer for several private companies and established herself as an accomplished events organizer, where she honed her leadership and communication skills. With a foundation in the hospitality industry, Rida earned her Bachelor of Science in Hotel and Restaurant Management from St. Paul University Manila. Her expertise was further strengthened through various business training programs across Asia. These business skills became invaluable when Rida transitioned into politics. Despite her wealth of experience, she remained committed to personal growth, pursuing further education to equip herself for her evolving political responsibilities. She completed a Master's Degree in Public Administration, majoring in Public Personnel Management and Public Policy, at American University. She also attended an executive education program at Harvard University on "Women and Power for the New Millennium." Reflecting on how her entrepreneurial background has shaped her political career, Rida emphasizes the importance of building genuine relationships with people—a skill she mastered during her time as a businesswoman. “Ang ginagawa ko ay pakikipag-usap, kagaya rin nung nag negosyo ako (I negotiate, just like how I did when I still focused on my businesses). My number one skill is public relations (PR), at the same time, negotiations. Even if the situation is difficult, I can handle it,” Robes shares. Putting her PR skills to good use, Robes amended Section 1 of Republic Act No. 9750 to incorporate the celebration of Tanglawan Festival. This legislation designates September 10 each year as a special nonworking holiday in the City of San Jose del Monte, in commemoration of its cityhood. It shall be known as the "Foundation Day of the City of San Jose del Monte" and celebrated annually through the Tanglawan Festival. “Through this festival, we empower our people. We brought together the whole City of San Jose del Monte,” she proudly shares. According to Robes, the festival attracts around 50,000 attendees, providing livelihood opportunities for many residents in Bulacan and significantly boosting local tourism. While San Jose Del Monte has certainly gone a long way, there is still much that its leaders aspire to achieve. “I would like to come up with a better city, a stronger city in terms of health, education, and, employment opportunities,” Robes shares. .As she sets her sights on serving the city as mayor, the determined congresswoman aims to further her impact on the city’s progress. Robes envisions continuing her brand of public service, with a focus on enhancing access to quality healthcare, improving educational systems, and creating more job opportunities for her constituents. She hopes to carry forward the momentum of San Jose del Monte’s growth, while addressing the evolving needs of its residents.

< Back The Game Changer BY NEPHELINE LIM DACUNO FROM PURSUING HIS PROFESSIONAL ASPIRATIONS TO TURNING THE TIDES OF LOCAL GOVERNANCE IN THE CITY, SAN JUAN CITY MAYOR FRANCISCO JAVIER “FRANCIS” M. ZAMORA EXEMPLIFIES HOW STRIVING FOR A GREATER PURPOSE CAN DRIVE HISTORY-MAKING CHANGES THAT POSITIVELY IMPACT THE LIVES OF OVER 100,000 RESIDENTS. From a young age, San Juan City Mayor Francis Zamora dreamed of becoming a professional basketball player. Public service wasn’t initially part of his plans, yet politics was always in the background, largely due to the influence of his father, Ronaldo Zamora, a long-time congressman of San Juan City. With his father’s impressive 44-year career dedicated to serving the city, it was almost inevitable that Francis would eventually follow in the seasoned politician’s footsteps. Despite his father's political legacy, Francis Zamora carved his own path in sports. He started playing basketball at La Salle Greenhills and later joined De La Salle University's men’s basketball team in 1995. For four years, he played for the De La Salle University Green Archers in the UAAP and he served as team captain during the 1998 and 1999 back-to-back championships. Despite his promising early success, Zamora’s basketball journey was far from the smooth ascent he had envisioned. With ambitions to join the Philippine Basketball Association (PBA), he first made his mark in the Philippine Basketball League (PBL), which was then a feeder for the PBA. Even before graduating from university with a degree in Psychology, Zamora was already making his mark in the PBL and eventually secured two championships during his playing years in the league. In 1999, he played for BLU Detergent and became part of the back-to-back and 3-peat championship teams of Welcoat Paints in 1999 and 2000. In 2001, his persistence paid off when he was drafted by the PBA’s Sta. Lucia Realtors under the guidance of Coach Norman Black. Just before finalizing the deal, Zamora’s coach asked him to hold off, hinting at a potential trade with another player. Zamora agreed and continued his rigorous training for another month, only to discover that the trade would not push through. Instead, he returned to the PBL where he played for the Montaña Pawnshop under Coach Leo Isaac. “Coach Leo gave me the biggest break of my basketball career. By halftime, I would already achieve double digits in both points and rebounds because he gave me the confidence which paved the way for me to play the best basketball of my life,” Zamora shares. Within a month, Purefoods Head Coach Ryan Gregorio called Zamora and asked if he had an escape clause in his contract. “When I received that call, I told myself that this would be the culmination of all my hard work and that I would finally reach my PBA dream. But I also knew that without the big break Coach Leo gave me, Purefoods would have not called me. I thus decided to politely turn down the offer because I could not leave Coach Leo,” Zamora reflects. "In a sudden twist of fate, Coach Leo was replaced, new players joined, and I was removed from the rotation," Zamora recalls. "I reached out to Coach Ryan Gregorio to see if Purefoods' offer still stood, but they had already signed someone else. Looking back, I'd make the same choice; I guess the PBA wasn’t my destiny." Zamora went on to play one final conference with the ICTSI Archers, a team mostly composed of DLSU players, before retiring in 2002. NEW HOPES BEYOND THE HOOPS After setting aside his PBA aspirations, Zamora turned his attention to family and post-graduate education. Following his marriage and the birth of his first child, he pursued a business and entrepreneurship program at New York University in 2003. Three years later, in 2006, he earned a Master’s in Public Administration from the National College of Public Administration and Governance at the University of the Philippines Diliman. In 2015, he completed an Executive Education Program at the John F. Kennedy School of Government in Harvard University. Zamora’s master’s degree, business program, and Executive Education Program provided a strong foundation for a public service career that naturally followed in his father’s monumental footsteps. The senior Zamora was a magna cum laude graduate in both Political Science and Law from the University of the Philippines, earning these distinctions in 1965 and 1969, respectively, and then topped the bar exams. His rise was swift, serving as Chief of the Presidential Economic Staff under President Marcos Sr., and even writing Marcos’s First 100 Days speech while still in law school—a testament to his intellect. Named one of the Ten Outstanding Young Men of the Philippines in 1972, he went on to serve as assemblyman and later as congressman for San Juan and Mandaluyong, his political career spanning multiple terms from 1987 to 2022. His legacy set a high standard, one that his son would seek to uphold in his own path of public service. Throughout his extensive congressional tenure, Zamora’s father held key leadership roles, including House Majority and Minority Floor Leader, then chaired the Commission on Appointments from 2016 to 2022. He also served as Executive Secretary to the President from 1998-2001. “My father has been a congressman since 1978. In fact, my first taste of campaigning came in 1984 when I was just six years old,” Zamora recalls. “I was part of his campaigns again in 1987 and 1992, until I stepped away to focus on basketball and my studies.” In 2004, a year after coming back from studies in New York, Zamora immersed himself once again during the election campaign of his father that year, a pivotal moment that sparked his own desire for public service. “Helping him again in 2004 reignited something in me,” Zamora shares. “After years away, I felt a renewed passion to pursue something more meaningful than basketball. That experience made me realize I wanted to do more. It was then when I approached my father and told him that campaigning for him again had inspired me to run for city councilor.” Zamora’s father initially expressed reluctance, warning him about the political arena, describing it as rife with intrigue and mudslinging, and cautioning that he might not find it to his liking. Determined to prove his readiness for public service, Zamora, guided by values instilled by his mother, Rose, pursued a Master’s in Public Administration and headed his father’s congressional district office. There, he engaged with constituents, collaborated with barangay and city officials, and managed social services, including medical, hospital, burial, livelihood, and financial aid programs. This hands-on experience, combined with his academic background, underscored his commitment and prepared him for the demands of public service. Zamora officially launched his public service career in 2007 as City Councilor for San Juan City’s 2nd District, a move he pursued despite his father’s initial hesitation. Yet, his father quickly became his strongest supporter. “He was my biggest cheerleader during my basketball years and remained my staunchest ally in my campaigns,” Zamora recalls. “He still proudly shares that I was team captain of the 1998 and 1999 UAAP back-to-back championship teams and later became Mayor of San Juan City.” Zamora reflects on his father’s aspirations: “My father always wanted me to be a lawyer. From my basketball career to my time as city councilor, vice mayor, and mayor, he never missed a chance to remind me of that wish of his instead of that dream. Yet, despite not pursuing law, I know he takes pride in the public servant and leader I’ve become.” END OF AN ERA After serving as City Councilor of the 2nd District of San Juan, Zamora successfully ran for vice mayor in 2010, securing a second term when he ran unopposed in 2013. By 2016, he set his sights on the mayoral seat, challenging then-incumbent Mayor Guia Gomez. His candidacy marked a pivotal moment in San Juan’s political history, marking a call for change, laying the groundwork for what would become a reshaping of the city’s political landscape. Despite his tireless efforts to earn the trust of San Juan’s residents and establish himself as the city’s local chief executive, Zamora narrowly lost his first mayoral bid by just a little over 1,000 votes. He describes the defeat as both a setback and a testament to the strength of the campaign he had waged. “Kung mahina ang loob ko (If I were faint-hearted), I would have given up after that defeat. But I pushed myself to run again in 2019,” Zamora shares. While both elections saw him facing incumbent officials, a mayor and vice mayor respectively, he acknowledges that his second attempt was far more challenging. In 2019, no longer holding public office, he once again challenged the entrenched family that had produced a Philippine president, senators, and other high-ranking officials. Facing such a powerful dynasty for the second time meant Zamora had to elevate his campaign to an entirely new level. “It was the overwhelming desire to transform San Juan that drove me to push harder the second time around,” Zamora reflects. “After losing the first race in 2016, I made a promise to myself that I would come back stronger. When I saw that 49% of San Juan’s voters had placed their trust in me, I was inspired to keep fighting for change. That trust fueled my perseverance, determination, and resilience in fulfilling our dream for a Makabagong San Juan.” Running under the PDP-Laban, Zamora faced then-incumbent Vice Mayor Janella Ejercito-Estrada, daughter of Senate President Pro Tempore, Senator Jinggoy Estrada. With a decisive margin of 10,247 votes, Zamora secured the mayoralty, ending the Ejercito-Estrada clan’s 50-year reign over San Juan. This accomplishment placed him in a distinguished league of leaders who have successfully reshaped their city’s political landscape against formidable dynasties. AGAINST CHALLENGING TIDES Zamora’s 2019 victory was hailed as a turning point for San Juan, signaling a new era for the city. Yet, behind the celebration, few were aware of the personal struggles he and his four children, Amanda, Rocco, Nicolas and Noah, quietly endured. In February 2019, just a month before the campaign began, his wife, Keri Lynn Neri Zamora, was diagnosed with breast cancer. Despite the emotional toll, the couple chose to keep her diagnosis private, even from his line up of candidates, campaign team, and supporters. It wasn’t until the victory party that they finally revealed the battle his family had been facing in silence. “It was incredibly difficult,” Zamora reveals, “I was juggling campaigning while caring for my wife. During stretches of days and weeks, she underwent chemotherapy, and I was by her side for every session. Right after, I’d head straight to the campaign trail. At night, I’d return home, sit with her, sometimes cry for hours, then wake up the next day to do it all over again.” He continues, “Everyone around me was in full ‘election mode,’ but my wife didn’t want her illness to affect the campaign. Her decision to keep it private made things even harder for me. I had to maintain a strong front, smiling for the cameras and my team, all while carrying the weight of her diagnosis. It was one of the toughest parts— honoring her wish to keep it within the family until the race was over; she wanted to face her battle quietly, but people had already begun asking why she wasn't attending campaign events.” Months after Zamora’s election victory, his wife was declared cancerfree. The experience inspired the creation of The Caring Keri Foundation, which focuses on helping cancer patients and the general welfare of San Juaneño women and children. Founded and led by his wife, who serves as its president, the foundation embodies her enduring spirit and commitment to helping others. Beyond Zamora’s personal struggles, his first term as mayor began with an immediate and daunting challenge. On March 2, 2020, a security guard named Alchie Paray held 55 people hostage at the Greenhills shopping mall complex, thrusting Zamora into a high-stakes crisis that would test his leadership. Paray indicated that his primary motivation for the hostage-taking was related to internal disputes with his security agency. During tense negotiations, Zamora promised Paray safety in exchange for the hostages’ release and agreed to engage him face-to-face. Armed only with courage and a bulletproof vest, Zamora succeeded in securing the safe release of all hostages. The Philippine National Police (PNP) gave Zamora arrival honors at the National Capital Regional Police Office (NCRPO) in Camp Bagong Diwa and awarded him the PNP Heroism Medal for his efforts. NAVIGATING A HEALTH CRISIS The hostage crisis was just the beginning of the challenges Zamora would face in his initial months as mayor. On March 6, 2020, the Department of Health – National Capital Region (DOH-NCR) officials met privately with Zamora to deliver urgent, classified information: the Philippines had confirmed its first local COVID-19 transmission—a Filipino from outside Metro Manila who frequently visited Greenhills Mall in San Juan City. In response, Zamora swiftly ordered the immediate disinfection, sanitation, and closure of the mall to protect public health. On March 16, 2020, President Duterte declared a state of calamity, thrusting Zamora into the complexities of governing San Juan during the COVID-19 pandemic. Under his leadership, the city became a model of effective governance, prioritizing transmission prevention, strengthening healthcare systems, and vaccination efforts. By June 2021, San Juan was the first local government unit in the Philippines to achieve herd immunity, leading the way for a quicker return to normalcy just over a year after the nation’s first local transmission. Zamora’s response went beyond vaccinations. San Juan also launched the country’s first public-private quarantine facility, the Kalinga Kontra Korona Center, converting the San Juan Science High School into a 100-bed isolation facility. Additionally, the city’s digital education program, which provided students with tablets, laptops, and internet access, earned San Juan the Galing Pook Foundation’s Best Pandemic Response Award in 2021. Despite a challenging start, Zamora led San Juan through one of the most difficult periods in recent history. NCR'S FIRST-EVER CITY WITH 100% OF ITS BARANGAYS DRUG-CLEARED One of Zamora’s most significant accomplishments as mayor was guiding San Juan City to become the first LGU in Metro Manila to have 100% of its barangays declared drug-cleared, a distinction awarded by the Philippine Drug Enforcement Agency (PDEA) in February 2023. This milestone meant all 21 barangays in San Juan were officially free from illegal drugs. As Chairman of both the City Anti-Drug Abuse Council (CADAC) and the Regional Peace and Order Council (RPOC), Zamora spearheaded efforts with city and barangay officials to rehabilitate and reintegrate persons who use drugs (PWUDs). This initiative included the establishment of the Balay Silangan, a dedicated drug rehabilitation center, emphasizing not only enforcement but also the long-term recovery and successful reintegration of affected individuals into the community. The mayor attributes the city’s remarkable success to his strong partnership with the PNP and PDEA. Zamora personally took part in drug raids and buy-bust operations, while also overseeing the distribution of livelihood packages to hundreds of PWUDs, including both current participants and graduates of the Balay Silangan rehabilitation program. “Our commitment to fighting drug use is reflected in the strong support from our residents,” says Zamora. “Being the only LGU in Metro Manila wherein 100% of our barangays have been declared drug-cleared, we now have the lowest crime volume in Metro Manila, rising property values, and increased investor confidence. People are happier and safer in our Makabagong San Juan—these are the true benefits of a drugfree community.” “AFTER LOSING THE FIRST RACE IN 2016, I MADE A PROMISE TO MYSELF THAT I WOULD COME BACK STRONGER. WHEN I SAW THAT 49% OF SAN JUAN’S VOTERS HAD PLACED THEIR TRUST IN ME, I WAS INSPIRED TO KEEP FIGHTING FOR CHANGE. THAT TRUST FUELED MY PERSEVERANCE, DETERMINATION, AND RESILIENCE IN FULFILLING OUR DREAM FOR A MAKABAGONG SAN JUAN.” “OUR COMMITMENT TO FIGHTING DRUG USE IS REFLECTED IN THE STRONG SUPPORT FROM OUR RESIDENTS,” SAYS ZAMORA. “WITH A DRUG-CLEARED CITY, WE NOW HAVE THE LOWEST CRIME VOLUME IN METRO MANILA, RISING PROPERTY VALUES, AND INCREASED INVESTOR CONFIDENCE. PEOPLE ARE HAPPIER AND SAFER IN OUR MAKABAGONG SAN JUAN—THESE ARE THE TRUE BENEFITS OF A DRUG-FREE COMMUNITY.” EASING TRAFFIC CONDITIONS Traffic congestion remains a significant challenge for San Juaneños and Metro Manila residents, worsened by illegal parking, frequent violations, and inconsistent enforcement. To ease congestion and improve traffic flow, Zamora eliminated street pay parking across the city just three weeks into his term. As President of the Metro Manila Council, Zamora introduced the Single Ticketing System (STS), a streamlined approach to handling the region's 20 most common traffic violations. With full backing from all Metro Manila mayors and the Metro Manila Development Authority (MMDA) Chairman, the STS standardized fines and eliminated license confiscation, thus simplifying enforcement. Drivers can now pay fines on the spot via digital payment channels. By implementing this system, Zamora improved traffic enforcement and eased congestion, contributing to smoother commutes and a more organized urban environment. To fully implement the Single Ticketing System (STS), Mayor Zamora had to make some strategic compromises. “To standardize the fines, I had to set a good example by lowering those in San Juan City,” he explained. “The system was eventually replicated in other cities as well. We utilized every available technology to bring the STS to life.” Zamora saw this as an opportunity to set a precedent for other Metro Manila mayors. “The STS had been in the works for 28 years, but it was challenging to roll out due to the differences in fines and penalties across cities. Finally, we found a way to make it happen,” he shares. NO STUDENT LEFT BEHIND Education has been a key priority in Zamora’s administration. Through their Digital Education Program, every public school student in San Juan received a device, transforming education delivery in partnership with the Department of Information and Communications Technology (DICT). Originally launched before the pandemic, the program became vital when students and teachers shifted to distance learning. The city distributed tablets, laptops, and pocket Wi-Fi to over 13,000 K-12 students, ensuring that their education remains uninterrupted. San Juan’s initiative earned top honors from the Department of the Interior and Local Government (DILG) for having the best digital education program during COVID-19. More recently, Zamora upgraded classrooms and homes of the public school students with fiber-optic internet and 55-inch smart TVs, while also launching initiatives to provide free school and P.E. uniforms and customized rubber shoes to ease families’ financial burdens. Zamora is confident that any parent or public school student in San Juan would speak positively about the city’s education initiatives. “I’m certain they would say they’re happy,” he remarks, reflecting on the widespread approval of the local government’s efforts. He hopes that these initiatives will inspire students to keep studying hard and doing their best in school. We empower our students because we believe that a good education paves the way for a bright future,” says Zamora. “Our public school teachers are fully supported as well as they all have laptops to use and regularly receive financial assistance. I take immense pride in our public education system.” BETTER HOUSING FOR SAN JUANEÑOS Zamora’s vision for San Juan goes beyond improving infrastructure; it’s about providing quality, affordable housing for residents. In 2019, he partnered with his father, Congressman Ronny Zamora, to secure funding from the Department of Public Works and Highways (DPWH) for the city’s high-rise, in-city, socialized public housing project, the first of its kind in the Philippines. Building on this, he worked with the National Housing Authority (NHA) General Manager Joeben Tai to develop a second 23-storey public housing building. The third initiative, under the Department of Human Settlements and Urban Development (DHSUD) with Secretary Jerry Acuzar, is part of the Pambansang Pabahay Para sa Pilipino Program (4PH). This involves constructing highrise buildings with thousands of units, offering a rent-to-own scheme with flexible 25 to 30-year payment terms. The same scheme applies to the DPWH and NHA projects. To maximize the impact of the 4PH Program, Zamora has committed to making all available LGU-owned lots suitable for public housing projects utilizable for development. This proactive approach ensures that the program benefits as many San Juaneños as possible. Zamora’s commitment to addressing the housing needs of his constituents is evident in his statement: “Based on testimonials, a vast number of San Juan residents rent their homes. They don’t own property in San Juan. My vision is to change that by giving San Juaneños decent housing. These said housing projects offer a more flexible path to ownership,” he added. LEADING THE WAY IN METRO MANILA As president of the Metro Manila Council and chairman of the Regional Peace and Order Council, Zamora is dedicated to implementing and sharing best practices across the country. He credits the significant change in San Juan to building strong relationships with fellow mayors and continuously learning about effective governance. “I firmly believe that the lessons we learn and the recognition we receive should be shared,” he asserts. “If best practices are shared and adopted nationwide, our country will thrive.” He adds, “If these have been proven effective in San Juan, I have no doubt they will work in other LGUs as well.” Reflecting on his projects, awards, and challenges, Zamora acknowledges the significant transformation in San Juan's political landscape in the short time since he took office. Optimistic about the future, he asserts that San Juan is back on the map of the Philippines and he believes his vision of a "Makabagong San Juan" will continue to drive the city's growth and overcome any challenges ahead. “When I ran again in the 2022 elections, our slate won 15-0 from mayor, congresswoman, vice mayor, and all councilors. If my first term wasn’t a success, then why do the statistics suggest otherwise? This shows that the people have confidence in us and that we have done something right., both the first and second time around,” he asserts. “This shows how much our people trust and support our Makabagong San Juan administration and the projects we’re putting in place. We’re just getting started—there’s so much more we can and will achieve for the city. If the people of San Juan grant me another term, I’ll work tirelessly until June 30, 2028, to build a legacy of good governance and genuine public service for future generations to experience.” By 2028, Zamora is confident that San Juaneños will fully appreciate the impact of his nine-year tenure as mayor. He envisions this as the culmination of the "Makabagong San Juan Legacy," with all his flagship projects in place to make a lasting difference in the community. “I want the people of San Juan to look back and say, ‘I made the right choice!’ when they supported me, I have an ambitious checklist of goals to tackle during my nine years in office, and every day, I push myself to ensure we achieve all of these.” Zamora shares. “I don’t consider my being mayor a job. It is a passion that I truly love,” Zamora shares. “I want to finish my 9 years strong and be able to tell myself that I have no regrets because I was able to implement everything that I had envisioned for a Makabagong San Juan” he adds.

< Back VICE PRESIDENT LENI LOBREDO With grit and grace, Vice President Leni Robredo is espousing a kind of leadership that many have been seeking from other public officials—leading with compassion, sensitivity, and a sense of urgency.

< Back MUCH ADO ABOUT THE FILIPINO HOOPSTER EXODUS By Edwin Diaz Read the reasons why the transfer of Filipino basketball players to professional leagues in other Asian countries has become such a huge issue. Why has the transfer of Filipino basketball players to professional leagues in other Asian countries become a big issue, and what is being done to bring back harmony within the Philippine basketball community? For the past two years, marquee Filipino hoopsters have inked deals with professional basketball leagues in Asia, particularly Japan, Korea, and Taiwan. What started as individual signings has become an exodus, and a major concern for the Philippine Basketball Association (PBA). In 2020, Universities Athletic Association of the Philippines (UAAP) standout and presumptive PBA draft top pick Thirdy Ravena signed with the Japanese B.League team San-en NeoPhoenix, becoming the first Filipino to join the league through its Asian Player Quota System. This system allows B.League teams to hire Asian basukettobōru (basketball) players as imports in addition to imports from outside Asia. Since then, other Filipino collegiate and PBA players have signed up with B.League teams, as well as teams in the Korean Basketball League (KBL) and Taiwan’s T1 League and P.League+. DOING A THIRDY PBA players soon followed suit, accepting offers from various B.League clubs. These include Thirdy’s older brother Kiefer (Shiga Lakes), Greg Slaughter (Rizing Zephyr Fukuoka), Bobby Ray Parks, Jr. (Nagoya Diamond Dolphins), Roosevelt Adams (Kagawa Five Arrows), Matthew Wright (Kyoto Hannaryz), Jay Washington (Ryukyu Golden Kings), and Greg Slaughter (Rizing Zephyr Fukuoka). With Thirdy’s success, other UAAP standouts also decided to take their act to Japan. Kobe Paras (Niigata Albirex BB), Dwight Ramos (Toyama Grouses), and brothers Juan (Earthfriends Tokyo Z) and Javi Gomez de Liaño or GDL (Ibaraki Robots) either forewent their UAAP playing eligibility or skipped the PBA draft to play in the Land of the Rising Sun. The KBL has also had its share of recruits from different Philippine basketball leagues. Notable among these are UAAP stars Rhon Jay “RJ” Abarrientos (Ulsan Hyundai Mobis Phoebus) and Samjosef “SJ” Belangel (Daegu KOGAS Pegasus), who both opted to forego their remaining playing years for their respective schools. National Collegiate Athletic Association (NCAA) standout Rhenz Abando (Anyang KGC) soon followed suit. Taiwan’s T1 League and P. League+ teams have also strengthened their rosters with Jason Brickman (Kaohsiung Aquas) and Ricci Rivero (Taoyuan Pilots). Brickman last played in the Asian Basketball League, while Rivero previously strutted his wares at the UAAP. THE CRUX OF THE MATTER While the hiring of Filipino basketball players by teams in other countries is nothing new, the matter became a full-blown issue in 2022. The Will Navarro case particularly created the biggest buzz. Navarro had inked a deal with the Seoul Samsung Thunders months before the start of FIBA 2022. The Samahang Basketbol ng Pilipinas (SBP) didn’t allow him to transfer because he is “contractually obligated” with Gilas Pilipinas and the PBA’s NorthPort Batang Pier. The issue generated contrasting reactions from many stakeholders. Some players expressed dismay over the SBP decision, considering it detrimental to the welfare of Filipino basketball players. Kai Sotto of the Australian National Basketball League’s (NBL) Adelaide 36ers, tweeted: “I’m sorry but this is crazy. THIS HAS TO STOP. You got players who’ve been working hard and dreaming to play basketball at the highest level they can reach and we got our own people stopping us from achieving greatness.” Sotto is presently regarded as the Philippines’ best bet for having a full-blooded Filipino player in the NBA. Slaughter also weighed in on the issue. “TOTAL BS and crab mentality at its highest. @pbaconnect slammed the door on me and my family DAYS BEFORE my daughter was born. I played seven years and publicly made myself available to the NT. Respect the true ethics of the game of basketball and FAIR COMPETITION,” he tweeted. SBP and PBA officials, on the other hand, maintained their position that the player exodus is detrimental to their respective leagues, even as UAAP officials see the situation in a completely different light. SBP Executive Director Sonny Barrios bared that the player exodus has become a major concern for the organization. Given that the players who have transferred to the B.League and KBL have either been or are being eyed to be part of Gilas, Barrios views their being based overseas as a hindrance to forming a competitive national team. PBA Chairman Ricky Vargas also reiterated the value of respect when it comes to foreign leagues recruiting Filipino players. “If we continue this way of engaging Philippine players without prior clearance from our league, it may sadly blemish our friendship,” he said. He lamented the lack of coordination with regard to player negotiations as well as the involvement of unlicensed agents in what has been described as “player poaching.” Meanwhile, UAAP top brass see the circumstance as “an opportunity to grow.” UAAP executive director Rebo Saguisag noted that the B.League and other foreign leagues are just additional options for players to choose from should they wish to turn professional. He stressed that the league has actually been losing players to other collegiate leagues (players with playing years left) as well as the PBA (players at or near the end of their playing eligibility). To allow UAAP players to move to foreign leagues, Saguisag asserted, is to give them the opportunity to succeed in the field and to give their families a more comfortable life. As for those players left in the country, such should serve as motivation to step up and fill the void left by players who have chosen to play overseas. For his part, UAAP President Fr. Aldrin Suan pointed out that even if some players take their act abroad, there will still be enough players to sustain the various leagues in the country. He pointed out two things related to the opportunity to play professional basketball in the country: first, it is very limited while the supply of basketball players is overwhelming, and second, offers coming from outside the country should be viewed as opportunities worth grabbing. In the face of the poaching issue, B.League Chairman Shinji Shimada emphasized that Japan abides by international rules when sourcing out Filipino cagers. MAKING THE MOST OF OVERSEAS OPPORTUNITIES “There’s really nothing wrong if you dream big,” says Javi Gomez de Liaño (GDL). With one more playing year with the UP Maroons and teams expressing interest to select him in the 2021 PBA Draft, Javi GDL’s basketball career in the local pro league looked promising. Instead, he joined the Ibaraki Robots in the B.League for an “opportunity of a lifetime.” Ibaraki signed Javi 12 days after his brother, Juan GDL, turned pro in Japan by joining Earthfriends Tokyo Z. Like his elder brother, Juan GDL was also considered a blue chip recruit by PBA teams eyeing to draft him. Earthfriends didn’t renew Juan GDL’s contract, but that didn’t stop him from pursuing his passion. He moved on to the Thai Superleague, as part of an all-Filipino team, then returned to the Philippines to play in the PBA D-League. After that, he went to Europe to play for Lithuania’s BC Wolves in the Lietuvos Krepšinio Lyga, becoming the first male Filipino athlete to play in the league. Juan GDL loves playing in the Philippines because his family and friends are here, but he considers playing abroad as a good experience. “Being on your own, you grow more,” he says. As for his overseas stints, he hopes that such will serve to “inspire and pave the way” for other Filipino basketball players who want to play professionally overseas. Earthfriends didn’t renew Juan GDL’s contract, but that didn’t stop him from pursuing his passion. He moved on to the Thai Superleague, as part of an all-Filipino team, then returned to the Philippines to play in the PBA D-League. After that, he went to Europe to play for Lithuania’s BC Wolves in the Lietuvos Krepšinio Lyga, becoming the first male Filipino athlete to play in the league. Juan GDL loves playing in the Philippines because his family and friends are here, but he considers playing abroad as a good experience. “Being on your own, you grow more,” he says. As for his overseas stints, he hopes that such will serve to “inspire and pave the way” for other Filipino basketball players who want to play professionally overseas. Aside from the monetary gains, Filipino hoopsters playing abroad also receive international-level coaching, get the chance to travel overseas, and experience different cultures, too. For younger ones, playing in Asian leagues also gives them a chance to showcase their talent, hoping to open further opportunities to play in bigger leagues in Europe and the United States. Coupled with the above, the lack of local opportunities for Filipino basketball players pushes them to accept or seek offers from abroad. THE PBA CHOOSES TO ADAPT Even as Marcial sought closer coordination among the PBA, B.League, KBL, and other leagues, the PBA honcho also spearheaded the review of existing PBA policies. The PBA later on announced changes to its contracts as well as rules regarding rookie eligibility and salary cap for the top three drafted players. The changes, Marcial said, are meant for the PBA—Asia’s oldest professional basketball league—to “keep up with the changes happening around the world.” For his part, PBA Deputy Commissioner Eric Castro said that by adapting, the PBA becomes the employer of choice for Filipino cagers “even if the leagues in our neighboring Asian countries are growing.” PBA and B.League officials also found time to formally discuss the issues surrounding the two leagues, keeping hopes of closer cooperation alive. In one such meeting, Vargas and Marcial presented to their Japanese counterparts a six-point document revolving around respecting players’ existing contracts with teams and the commitment of players to suit up for the Philippine national team. “As good neighbors, the path of cooperation is always the best way to settle our differences,” Vargas said. The PBA, B.League, KBL, and P.League’s participation in the East Asian Super League has also opened more doors for cooperation among Asian basketball stakeholders. As Filipino hoopsters are expected to continue trying their luck in other Asian countries, stakeholders see greater cooperation among professional leagues across the region as clearly important. Bilateral talks and participation in multi-league tournaments are expected to bode well, not just for Philippine basketball but for Asian basketball in general. Buy magazine here

< Back GAINING GROUND Bayambang, Pangasinan Mayor Cezar T. Quiambao on revolutionizing agriculture as a gateway to progress BY JAVIER FLORES PHOTOS BY MANUEL GENEROSO We reached Bayambang, Pangasinan at daybreak and saw a figure towering over what otherwise were the unadorned horizons of the town, sparking curiosity and awe. Its height was difficult to miss. As we moved closer, we learned that the figure was the statue of St. Vincent Ferrer, the patron saint of builders, which, at 50.23 meters, is as tall as a 15-story building, taller than the Statue of Liberty in New York or the Christ the Redeemer Statue in Brazil. It only seemed fitting that the statue was completed this year in time for the 405th founding anniversary of Bayambang and the quadricentennial (400th anniversary) of the town’s St. Vincent Parish. There was however another reason for the town to celebrate. The statue had vied for the Guinness Record for the World’s Tallest Supported Bamboo Sculpture, an all-new category. On April 5, 2019, Guinness Official Adjudicator Swapnil Dangarikar declared that the statue had complied with all the requirements to be declared the holder of the Guinness Record, ensuring that it is not only a relevant religious attraction but also a significant tourism destination. The declaration was just in time for the 600th death anniversary of St. Vincent de Ferrer who died on the same day in the year 1419. Not too long ago, nothing stood on the site of the St. Vincent Ferrer statue. It took the term of incumbent Mayor Cezar T. Quiambao to conceptualize and execute the feat in a short span of time without spending any funds of the local government. LOCAL BOY WHO DID GOOD Mayor Quiambao is a true son of Bayambang, having been born there in 1948 to small-scale business folk Simplicio Quiambao of Pampanga and Veronica Terrado of Bayambang. Upon finishing high school at Bayambang National High School (BNHS), he went to Manila to take up Business Administration at the University of the East (UE), supporting himself by working as a messenger and a jeepney driver. He tried his fortune in Indonesia as an overseas Filipino worker and worked hard until he slowly ascended the corporate ladder to become the executive vice president of PT Green Timber Jaya, a leading timber company. Every year, he would come home to reunions with his classmates, who never failed to remind him of the sad state of Bayambang, how the town he left was still virtually the same, as if time had passed it by. The latest project that Mayor Quiambao is conceptualizing is an agricultural economic zone, totaling 67 hectares. The Saint Vincent Ferrer Prayer Park is part of that zone. In 1994, he returned to Manila for good and met good fortune engaging in significant projects such as land titling computerization program through his Land Registration Systems, Inc. (LARES). He also ushered the Land Transportation Office’s license system into the digital age through his company Stradcom Corporation. He was at the forefront of building the Metro Manila Skyway Phase 1 and the STAR Tollway. He also had several successful ventures abroad such as the Guam Regional Medical City, the Vivekananda Bridge Tollway in India, and road projects in Vietnam. He never failed to be thankful for all his blessings. He organized a program with his fellow alumni of BNHS called “Baley Ko, Pawilen Ko, Aroen Ko, tan Tulungan Ko” (My hometown, I will return to you, I will love and help). He undertook to build roads, clean up the public plaza, and establish the College of Information Technology in Pangasinan State University-Bayambang in 2000. Through the Kasama Kita sa Barangay Foundation, the recipient of CSR funds from his many corporations, he provided TESDAaccredited trainings and seminars. He even put up the Royal Mall, and transferred the address of his corporations from Manila to Bayambang ensuring a boost in local revenue. Having no desire to seek a post in government, he supported the bid of local politicians. Through time however he noticed that those who promised change failed to deliver; worse, they only wanted to preserve their power once elected. This caused frustration on Quiambao’s part. Wanting to put Bayambang on the world map, Quiambao sponsored a campaign for the Guinness Record title of The Longest Barbecue in 2014. He spent close to Php20 million of his own funds for Kalutan ed Dalan (Barbecue along the Road), complete with the reenactment of the entry of General Emilio Aguinaldo into the town and proclaiming it as the 5th capital of the Revolutionary Philippine Republic. With the people setting up an 8,000-meter long grill, Bayambang wrested the Guinness Record from erstwhile holder Turkey. Click here to read full article for free

< Back CANLAON POTATO SYSTEMS, TRAINING & RESEARCH CENTER: A HUB OF AGRICULTURAL INNOVATION BY TREISHA C. ROVERO Founded to uplift families lacking basic necessities and farming support in Canlaon City, the Potato Systems Research and Training Centre (PSRTC), spearheaded by Dr. Victoria Demonteverde, has provided quality planting materials and training since 2016. Dr. Demonteverde is a distinguished figure in rural development and horticulture. “Canlaon Potatoes and Flowers (CP&F) is ‘Agribusiness with a Heart’. The Demo Farm is the agribusiness and the Potato Systems Research and Training Center (PSRTC) is the heart that does the research and extension components,” Monteverde tells LEAGUE. The project can be traced back to the implementation of land reform laws in the Philippines, which led to the conversion of large haciendas into smaller plots of land owned by former tenants or farmworkers. Farmers in Canlaon City shifted from planting sugarcane to potatoes and vegetables but faced challenges like bacterial wilt, tuber moths, and a shortage of quality seeds. Despite this, they adopted innovative agricultural practices from PSRTC, such as rapid multiplication and greenhouse cultivation of potato clones via tissue culture, thus revolutionizing local farming. Since 2016, PSRTC has made significant strides, starting with the production of 15,000 potato cuttings for trial, followed by the cultivation of 18,000 sweet potato cuttings for germ plasm that same year. Production steadily increased in the subsequent years, resulting in the selection of five potato clones and four sweet potato clones, demonstrating PSRTC’s effective interventions. The collaborative efforts between Demonteverde and Dr. Peter VanderZaag, driven by their shared commitment to help farmers, have yielded remarkable results over the years. From the implementation of cloned environment-tolerant potato varieties in 1985 to the establishment of the PSRTC in the Canlaon Potatoes & Flowers farm, their partnership has been characterized by milestones of progress. The introduction of the Farmers Fund, known colloquially as the “Canadian” by locals, has further bolstered community empowerment efforts by providing farmers with access to much-needed capital. Since its founding, the initiative has enabled 140 farmers to join, offering non-collateral loans that lets the farmers procure essential inputs and enhance their financial resilience. ”Helping farming and disadvantaged communities is our mission from the start when we started with CP&F. We only saw the need to have an NGO (non-governmental organization) registered to achieve these goals as CP&F is a private profit entity. Hence, PSRTC was registered in 2018 after being operational since 2016.” Monterverde recalls. Asked about her decision to pursue CP&F, Monteverde says,“It provided opportunities to various sectors in terms of training, various kinds of support, linkages. It also promoted social and economic development in different communities including Barangay Pula. Personally, as a family, it is an answered prayer to be a channel of blessings to others.” The impact of the PSRTC extends beyond agricultural productivity, embodying a holistic approach to community development. PSRTC also fosters sustainable livelihoods and knowledge transfer through potato and sweet potato cultivation initiatives and educational programs on vegetable farming for school children and persons with disabilities, in partnership with universities and the Technical Education and Skills Development Authority (TESDA). Partnerships with local associations and universities ensure the program’s continuity and scalability, cementing its long-term impact. The PSRTC’s successful revitalization of potato production and community empowerment initiatives highlight its potential to explore more agricultural practices. By leveraging cloning techniques, fostering community engagement, and promoting inclusive development, PSRTC paves the way for sustainable agricultural solutions. From small communities in Canlaon City and nearby towns, to being acknowledged by local government units, PSRTC has come a long way. Moving forward, PSRTC seeks investments in research, capacity- building, and community support through partnerships with government and non-government institutions, academia, and farmers’ groups to ensure the longevity and prosperity of agricultural communities across the Philippines.

< Back PBBM ATTENDS CORONATION OF UNITED KINGDOM’S KING CHARLES III Photo by Hugo Burnand for the Royal Household MANILA, Philippines—Philippine President Ferdinand “Bongbong” Marcos, Jr., along with First Lady Liza Araneta- Marcos, were among the thousands who witnessed the coronation of United Kingdom (UK)’s King Charles III last May 6, 2023. A royal reception was held the night before at Buckingham Palace, which Marcos also attended with his wife. Other heads of state and country representatives from over 200 countries were also present at the royal event. “We underscore the thriving relationship between the Philippines and the United Kingdom, which has been promising in increasing trade, investment, and cultural exchanges for the Filipino people,” Marcos said in his statement, adding that he is “deeply honored” to be a part of the pre-coronation event. The following day, both Marcos and the First Lady were present at the Coronation ceremony, which was held at Westminster Abbey in London. The activities began with a procession from Buckingham Palace to the Abbey at 10:20 AM, and the ceremony began as soon as they arrived. King Charles III ascended to the throne following the death of his mother, Queen Elizabeth II, on September 8, 2022. The heir to the throne chose to follow the tradition set by his mother, who was also crowned at a much later time after a period of national mourning for her father, King George VI. Aside from King Charles III’s coronation, his wife Camilla was also crowned as Queen Consort, upon the declaration of Queen Elizabeth II in 2022 that the former Duchess of Cornwall take this title when Charles is crowned King. More than 2,000 guests were invited to the ceremony, including members of the United Kingdom’s royal family, royalties from around the world, representatives from the House of Parliament and Church of England, and politicians or heads of state. In 1953, more than 8,000 people attended Queen Elizabeth II’s coronation ceremony. Marcos, in his statement, congratulated His Majesty King Charles III and the Queen Consort on their coronation. “It was as grand and magnificent a ceremony as could have been, full of symbolism and weighted by history. It was a great honor for me to represent the Philippines on such a historic occasion,” he said. “Filipinos wish His Majesty King Charles III a long and happy reign. May his Coronation signify the start of a new chapter of peace, progress, and prosperity for the United Kingdom and the Commonwealth.” Following his visit to the United States, Marcos flew to London on May 5, arriving at the London Gatwick Airport. He and his delegation were welcomed by Philippine Ambassador to the United Kingdom Teodoro Locsin, Jr. and a representative of the UK Palace. Marcos shared that the group toured the airport, hoping to learn best practices which could be applied to improve the Philippines’ tourism industry. “We made most of our time at Gatwick Airport, meeting with its executives and taking a comprehensive tour,” he said.

< Back UNVEILING THE HIDDEN GEMS OF CANLAON CITY BY TREISHA C. ROVERO KANLAON INLAND RESORT AND ECO-TOURISM PARK (KIRAET) Located northwest of Barangay Malaiba, Kanlaon Inland Resort and Eco-Tourism Park is a hidden gem that houses a natural sulfur spring. To reach it, visitors will need to descend 136 steps amidst a backdrop of rolling hills and forest canopies. The journey itself is a feast for the senses and ends with a rewarding dip in the springs. A 200-meter elevated concrete boardwalk offers easy access and panoramic mountain views for all visitors. This thoughtful addition ensures accessibility for everyone, including pregnant women, senior citizens, and persons with disability. Entrance, pool, and corkage fees are waived for them, too. With three cold springs to enjoy, KIRAET provides ample opportunities to relax and unwind in nature. It ' s not just a destination; it ' s an experience that rejuvenates the soul. MOUNT KANLAON If there’s one thing that Canlaon City is known for, it’s Mount Kanlaon. It’s the city’s crown jewel and trademark, drawing visitors to marvel at its majestic height.Mount Kanlaon is the highest peak in Visayas, with an elevation of a whopping 8,050 feet above sea level. Avid hikers and mountaineers are permitted to scale up this active volcano, but will need to secure a permit from the Department of Environment and Natural Resources (DENR). Mount Kanlaon permits only 10 hikers per trip, with hikes subject to cancellation in case of bad weather or impending volcanic activity. There are a total of five main hiking trails in the volcano, each symbolizing the colors of the Philippine flag. The first leg of the trail starts off with the Guintubdan trail, followed by the Mapot trail. Both trails offer undulating terrain and lush forest canopies, so don’t forget to stretch your legs and knees before starting! Anyone who wants to reach its summit can do so after traversing more rugged slopes and terrain. Breathtaking views of Negros Island and beyond await any avid hiker who braves the ascent. While reaching its summit is a feat worth patting yourself in the shoulder for, the adventure doesn ' t end there. Weary hikers can recharge in the hot springs scattered along its foothills after descending. From the hot spring waters of Mambukal to the rejuvenating pools of Bucalan, these natural wonders offer the perfect recharge after a day of exploration, allowing locals and tourists to soak in the beauty of Mount Kanlaon in all its glory. BAO-BAO VIEWING DECK For a panoramic vista like no other, everyone should pay a visit to the Bao-Bao Viewing Deck, located just 8.4 kilometers from the city bus terminal. Here, surrounded by the sprawling vegetable plantations of Barangay Malaiba and Barangay Pula, visitors are treated to a 360-degree spectacle of Canlaon City’s beauty. The majestic silhouette of Mount Kanlaon towers large against the horizon, a reminder of the awe-inspiring beauty that awaits. A brief 15 to 20-minute walk leads to this breathtaking overlook, where every step is rewarded with jaw-dropping views that defy words. From the mist-covered slopes of Mount Kanlaon to the crystal-clear waters of Tañon Strait, the landscape stretches out before you in all angles, an ode to the timeless beauty of Canlaon City. CENTURY-OLD BALETE (LUNOK) TREE In the heart of Barangay Lumabao stands a witness to centuries gone by—the century-old balete (lunok) tree. This lunok treeis found in the middle of rice terraces and coffee plantations where people can hold picnics or celebrate events. With a history that can be traced back to 678 AD, this ancient giant stands tall, bearing history to the city ' s rich culture and evolution. According to botanists from Siliman University, the lunok treeis estimated to be 1,300years old, and is nowhome to many insects,lizards, and even bats. Asdusk falls, the tree comesalive with the enchantingglow of fireflies, castinga mesmerizing aura overits surroundings andmaking every part of itmagical. But beyond itshistorical significancelies a sense of wonderand mystery that captivates the imagination of tourists. For the daring, a chance to capture a paranormal moment with the help of a local staff can be experienced through special effects of a phone camera which the LEAGUE team experienced first hand. It ' s an encounter that goes beyond time and space, a journey into the heart of the city ' s interesting past and vibrant present. TREE PARK Once a rocky landscape, now transformed into a serene sanctuary, the Tree Park near the city hall offers a relaxing atmosphere amidst the hustle and bustle of urban life. Here, among the whispering leaves and rustling branches, locals and tourists can escape the cares of the world and reconnect with nature ' s rhythms. Wooden benches placed under the trees invite visitors to enjoy the tranquility of shaded areas and the calming sounds of nature. Whether seeking solitude or a picturesque backdrop for gatherings, this scenery welcomes all locals and tourists. Additionally, as the sun sets, it casts a golden glow over the landscape, creating an Instagram-worthy backdrop. When nature is made accessible and taken care of, it weaves a chain of wonder and adventure for all who dare to exploreits depths and Canlaon City is where one should be. From the challenging slopes of Mount Kanlaon to the enchanting embrace of the century-old lunok tree, every corner of this destination holds a story waitingto unfold. So, makesure to include thesetourist destinationswhen you pack yourbags and set forthon a journey unlikeany other, where thebeauty of Canlaon Cityunfolds in full bloom.

< Back BUSINESSMAN KONO SALINAS BY RAGIE MAE TAÑO-ARELLANO EVERY ENTREPRENEUR HAS A STORY AND MORE OFTEN THAN NOT, THE BEGINNING IS NOT GLAMOROUS. KONO SALINAS IS PROOF, HOWEVER, THAT NO MATTER HOW GRIM YOUR PAST, YOU CAN STILL TURN YOUR LIFE AROUND. Kono Maximo Lazaro Salinas, the young entrepreneur behind the hog-raising Farm to Market (F2M) Agricultural Business, was a “siga (tough guy)” in his younger years. He said that he would always pick a fight, especially if he saw someone being bullied. “Kahit hindi ko away, nakikisali ako. Hindi niyo pwedeng kantihin ‘to kasi kaibigan ko (Even if I was not initially involved, I always join in the fight. No one should mess with my friends),” shares Salinas, likening himself to Robin Hood—the legendary outlaw/hero who fought for the downtrodden. Given this history, his success as a businessman was the biggest plot twist for his family who never expected that he would turn out this way. Initially, he wanted to become a police officer, maybe even pursue law. His mother, however, encouraged him to take up Information Technology (IT) instead, fearing his “basagulero (belligerent man)” side would lead to violence in the field. Salinas never finished college and instead found a job in 2013. Soon after, he developed an interest in repairing cars, motorcycles, and racing, which led him to buying and selling cars by 2015. When the COVID-19 pandemic hit, his business struggled and he sold it all as he ventured into agriculture with a hog-raising business. At first, he was hesitant given the circumstances, and marketing meat is vastly different from selling cars. But with the help of his friends who would sell his products, Salinas’ business emerged successful despite the global health crisis. A FATHER’S LOVE Beyond money, Salinas’ motivation that pushes him to work harder is his daughter, who died in 2015 because of a heart problem. He shares that his thenfive-year-old daughter was not given full medical attention because they could not afford the expenses; his car buy-and-sell business was just starting then. Salinas admits that it’s still painful to remember what happened to his little princess, but he holds no resentment towards the hospital staff. “Hindi naman mangyayari ‘yun kung walang plano ang Diyos. Siguro ‘yun ang naging susi, ang sign sa ‘kin ni Lord na sipagan at galingan ko pa para hindi na pwede maulit (I believe that wouldn’t happen unless God has a plan [for us]. Perhaps it was the key, a sign from the Lord that I should work harder so that it will never happen again),” Salinas muses. Currently, he is focusing on giving his two sons everything they need and want as a way to compensate for what he could have provided. “Mahal na mahal ko ang nag-iisang prinsesa ng buhay ko. Sinasabi ko sa kanya na ako ang bahala sa dalawa niyang kapatid at hindi na mauulit ‘yung nangyari noon na walang wala tayo. Ngayon, kung buhay sana siya, mabibigay ko sana lahat ng gusto niya (I adore her, my princess. I assure her that I’ll look after her two brothers and we’ll never reach the point of bankruptcy ever again. Now, if she were still alive, we would’ve been able to give her everything she desires).” Although he is separated from his children, Salinas ensures that he is not only a financial provider but also a supportive father. “Growing up, I yearned for my father’s attention,” he says, adding that he used to compete with his older siblings to be noticed. Salinas would join karate competitions and strived to bring home medals to impress his father, who would only attend his brother’s basketball matches. This deep drive continues to push him to succeed in life, eager to prove something to his father. However, he is grateful for his tough childhood and how his father “raised them in a disciplined manner.” Salinas recalls how they were expected to be home by 6 pm, and to be bathed and done eating dinner by 8 pm. Like some children who grew up in the 80s and 90s, spanking as a form of discipline was a regular experience for him and his brothers. While the entrepreneur acknowledges that he has a complicated relationship with his father, he digresses and shares that he is somewhat grateful for his father’s lack of attention because it developed his competitive nature. This ambitious personality, Salinas stresses, is what brought him his current accomplishments. Currently, he adds that he is not as “tough” as his father once was, but his children are made aware of their mistakes especially when he raises his voice. Salinas also constantly reminds them to develop reverence for the Lord. Sa mundo ng business, maraming nagsasabi na kahit hindi naka-graduate, pwede magtagumpay basta may diskarte. Ako, hindi sang-ayon dun. Siguro, sinwerte lang ako. Pero pa’no kung hindi? Iba pa rin po ‘yung graduate ka (In the business realm, plenty argue that your success is not based on whether you’re a college graduate, as long as you’re resourceful. I disagree. Perhaps I just got lucky. Suppose I wasn’t? Being a college graduate still makes a difference),” Salinas explains, adding that he discourages the youth from imitating his decision to drop out of college. A JOURNEY OF RESILIENCE AND EMPATHY Starting his hog-raising business was a giant leap of faith for the businessman who had zero experience in the industry. Salinas admits he thought it was much like raising dogs and he learned the truth the hard way—pig farming is a lot more complicated than it appears. When he started out, his first major crisis was the death of 20 piglets. Only then did he learn that hogs are more susceptible to illness compared to dogs due to their weakened immune systems. But that experience never deterred him, and he says, “I didn’t think about [the complexities of the business]. When I got into hog raising, I had already placed my bets. It’s like whatever I had, I wagered and risked everything.” And the efforts paid off. Salinas reveals that he will soon open a flavored lechon (roasted pig) business in Quezon City. By the end of the year, Salinas aims to establish the Tupad Pangarap Foundation to assist students who require financial assistance for their education. He also wishes to guide the children to develop grit, stressing that aspiring to reach the stars is just half of the equation and they need to put in as much work because success is an uphill battle. “Alam ko naman na hindi ako si Superman, na hindi ko kaya sagipin lahat. Pero gusto ko pa rin makatulong hangga’t sa kaya ko (I know I’m not Superman; I can’t save the world. But I want to help as much as I can),” Salinas says. He wishes to launch this education program because while he achieved success without a college degree, Salinas believes education (and the diploma that comes with it) is still important. “Sa mundo ng business, maraming nagsasabi na kahit hindi naka-graduate, pwede magtagumpay basta may diskarte. Ako, hindi sang-ayon doon. Siguro, sinwerte lang ako. Pero pa’no kung hindi? Iba pa rin po ‘yung graduate ka (In the business realm, plenty argue that your success is not based on whether you’re a college graduate, as long as you’re resourceful. I disagree. Perhaps I just got lucky. Suppose I wasn’t? Being a college graduate still makes a difference),” Salinas explains, adding that he discourages the youth from imitating his decision to drop out of college. As the former chairman of the Tau Gamma City of Biñan Triskelion executive council, Salinas currently supports a number of scholars and has initiated many charity projects through their fraternity. Sharing with those in need, even if one has nothing, is the most valuable lesson in his life, he says. Salinas also instills the value of generosity in the young students that he mentors. Above all, the 34-year-old businessman believes that his dark past does not define him. If anything, he wants to use his story to inspire others to overcome their trials and be God-fearing individuals. Salinas is grateful, however, for those who helped him when he was at the lowest point of his life and he had nothing. It’s this generosity that also inspired him to turn his life around. “You never know, [what if] that small amount of help or even just a little of your time helped change their lives? What if they’re at their lowest? Your generosity will leave an indelible mark; it could make all the difference,” Salinas ends.